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Friday, March 29, 2024
Cherif Massoud

Cherif Massoud

About Cherif Massoud

I am a founder with an obsession for beautiful product experiences, innovative distribution and personal growth.

We are always looking for outstanding individuals to join our team. Get in touch if you are interested in being part of our exciting journey.

Interested in:
Technology
Healthcare
Organizational Health
Management

Specialties:
Entrepreneurship and Business strategy
Brand creation
UX/UI
Orthodontics
Telehealth
3D printing and scanning
CNC and Automation
B2C

I believe that quality dental care should be accessible and affordable to all.

I am originally a Doctor in dental surgery specialized in Orthodontics. I started treating patients in 2008 with dental braces. I had great results after two years of treatment on average; however, for my patients it was a horrible experience.

I was determined on finding an alternative to braces and started to use aligners (a series of transparent trays that align teeth and replace dental braces). My patients loved it! Although they were only the lucky 5% who could afford the high cost of treatment.

It took 24 months of research and development to rebuild a product that delivers faster treatments and costs half the price.

In 2017, we founded Crystalign, followed in 2020 with Basma a Health-Tech company. The mission is to use technology to make dental treatments faster, better and more affordable.

Today, I am lucky to work with a team of 30 amazing people based between London, Beirut, UAE and Riyadh. We secured our seed money, are looking for talent to join us, investors to keep funding us and good vibes to enjoy the ride.

“Coming together is a beginning; keeping together is progress; working together is success.” H.Ford

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